Presented by the National Association of Women Business Owners (NAWBO) – Chicago Chapter Thinking through your business and what you can reimagine can be scary but also reinvigorating. Diane Yetter, President of YETTER Tax and Founder Sales Tax Institute and member of NAWBO will teach you about how you can reimagine customers’ needs in a way that allow you to grow and pivot in many different ways. You will learn about not just the process of evaluating potential business changes but also all the nitty gritty things related to launching new business streams. Staffing, marketing, pricing, website, e-commerce, and financial issues including sales tax all need to be sequenced into your business model – all while keeping the existing business running.