Let’s address some of the “Misconceptions and Realities” of exporting and discuss several factors that influence your probability of success in the international markets. The goal is to help you determine if you are ready to take the leap from conducting business in the U.S. to embracing global commerce and to provide you with an introduction to export assistance resources. In this intro session, we will cover:

•  Misconceptions, Realities & Benefits of Exporting.

• Learn about the diverse array of export development resources available.

• How to tap into the extensive International Trade resource network to craft a winning export strategy.

Featured Speaker:

​Soraya Hernandez, M.B.A., is the newly appointed WBDC International Trade Center Director. In her role, Soraya offers business clients direct technical assistance through one-on-one advising and workshops on leveraging international trade for business growth and market expansion.
She has deep cross-industry, multinational/multi-cultural, operational, consumer market intelligence, strategic business consulting, and business/client development experience.

In the meantime, if you would like to chat live with Soraya, kindly find a time/date of your preference here: https://wbdcscheduling.as.me/sorayahernandez