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Founders Susan Chen (Madame Susan Sauces) and Teresa Ging (Sugar Bliss) share their transitions from corporate careers to building successful CPG food brands.
Topics covered include:
Brand Building: Learn how they approached storytelling, marketing, and connecting with their audience to grow their businesses.
Challenges & Opportunities: Hear about the unique experiences they faced as Asian American female founders, including funding and industry representation.
Financing & Scaling: Discover how they navigated capital challenges and managed costs while scaling their businesses.
Advice & Future Plans: Get valuable advice for aspiring AAPI entrepreneurs and insights into what’s next for their businesses.
Presented by NY Public Library