
Upcoming events.
How to Write a One-Page Business Plan: A Step-by-Step Guide
In this webinar, you will learn to summarize your business concept into a one-page business plan. We'll also discuss how writing a one-page business plan can help you organize your ideas and allow you to be focused and concise about your business goals.
Our expert presenter will show you each element of the one-page business plan, including your business goals, value proposition, market strategy, target market, and more.
You'll learn the following:
The benefits of a one-page business plan vs. other business plans
Practical tips on writing a one-page business plan
How a one-page business plan can eliminate distractions and help you focus
The key elements of a one-page business plan
Presented by SCORE Mentors
Access to Capital
Presented by Allies for Community Business (A4CB)
Allies for Community Business (A4CB) provides the capital, coaching, and connections entrepreneurs need to grow great businesses that create jobs and wealth in their communities. A4CB offers loans between $500 and $100,000 to early, emerging, and established businesses at fair prices. In addition, A4CB provides free coaching to anyone who wants to start or grow a business, and A4CB connects entrepreneurs to trusted partners that can help further. Join A4CB Director of Community Lending Yessenia Diaz De Leon to hear an overview of what is required to apply for a small business loan and details about A4CB’s business coaching service.
How to Utilize AI in Content Marketing to Create and Optimize Your Content
AI is no longer the future of content marketing. These tools are being used right now and are transforming how we engage and connect with audiences. From brainstorming to execution, AI tools like ChatGPT and Canva have transformed how entrepreneurs, solopreneurs, and small business owners create engaging content faster and more affordably.
In this webinar, popular SCORE presenter Steve Strauss will show you how AI tools can help you create marketing content, like generating social media content, email newsletters, and even designing graphics.
Here's what you will learn:
Understand how AI can enhance your content marketing efforts
Learn about the top AI tools for writing, editing, and visual content creation
How to generate high-quality blog posts, social media updates, and emails using AI
Best practices and pitfalls when using AI
Presented by SCORE Mentors
Spotlight On Success: Insights To Grow Your Business
Presented by National Association of Women Business Owners (NAWBO) Chicago
This panel discussion features the NAWBO Chicago 2025 award winners: Jessica Freiburg, Anabel Lopez, Brooke Foley, Laurette Rondenet and Qiana Turner. These women business owners and trailblazers will share their journeys, lessons learned and the values that drive both their business success and their commitment to lifting others. From overcoming challenges to creating lasting impact, this panel is a celebration of leadership, service and the power of women supporting women. Don’t miss this powerful conversation with some of the most dynamic voices in the WBO community!
Future of Food: Cooking Up a Brand on TikTok
Join us for an insider conversation with Cameron Gould-Saltman, Head of Food & Beverage at TikTok, as he shares what it really takes for brands to break through and drive sales through TikTok. We'll dive into the key ingredients behind the next generation of brand success — from sparking discovery and building authentic engagement, to converting community into customers on TikTok shop. Whether you're building a brand, backing one, or simply curious about how TikTok is reshaping commerce, this session will deliver actionable insights on brand growth and selling in a content-first world. We'll wrap with an open Q&A, so come ready with your questions for Cameron.
Presented by Bluestein Ventures
Webinar: Conversion-Driven Packaging: The Ultimate Guide to Boosting Sales (Live Packaging Audit) 2
Your packaging is your first sales tool. Is it working for you? Join us for a live packaging audit, where packaging expert Sanders from NUEX Creative will analyze your packaging design and share insights to improve visual appeal, messaging, and functionality to boost sales.
Register now to refine your packaging for better conversions!
Want your product packaging audited? Submit product page when you register.
Presented by FoodBevy
How to Optimize Your Google Business Profile to Boost Your Online Presence
Leveraging Google Business Profile (formerly Google My Business) ensures your business appears on Google Search and Maps and boosts your online visibility. However, simply having a profile isn't enough. If you want to rank higher in search results and attract more customers, you need to know how to optimize your profile.
In this webinar, our expert presenter will teach you how to create and manage your Google Business Profile. You'll learn how to improve your business descriptions and photos, establish a posting schedule, and respond thoughtfully to customer reviews. Take advantage of this opportunity to maximize your online presence and attract customers in your local community.
Here's what you'll learn:
Understanding what a Google Business Profile is and which businesses are eligible
Step-by-step guidance on creating and verifying your business profile through various methods
How to build a profile for service-area businesses without displaying your physical address
How to optimize your business information with descriptions, photos, videos, and business attributes
How to manage your business profile with regular updates, posts, offers, and events
Reading and responding to customer reviews and messages
Presented by SCORE Mentors
Webinar: Live Amazon Audit for CPG Brands
Join us for a hands-on session where Amazon experts will conduct real-time audits of Amazon product listings submitted by CPG brands. Whether you’re just getting started or looking to improve your performance, this webinar will uncover opportunities to boost visibility, conversion, and profitability on Amazon.
What to Expect:
Live audits of actual Amazon listings from participating brands
Actionable feedback on content, images, SEO, pricing, and more
Best practices for standing out in a competitive Amazon marketplace
Q&A session to get personalized tips from our experts
If you’re looking to scale your brand on Amazon or fix what’s not working, this is the session for you.
Presented by FoodBevy
Instagram Marketing for Your Business: Strategies for Promoting and Growing Your Brand
In this webinar, you will learn how to leverage Instagram's powerful platform to market and grow your business. We will explore the four key content formats on Instagram and show you how each can be strategically used to reach different audience segments and achieve specific marketing goals.
Our social media marketing expert will guide you through proven strategies for creating engaging content, optimizing your profile, and actively connecting with potential customers to drive meaningful business results.
A well-executed Instagram marketing strategy will help you:
Master all four Instagram formats: Feed posts, Stories, Reels, and Instagram Live
Create engaging content that resonates with your target audience
How to convert followers into qualified leads using effective interaction techniques
Align your Instagram presence with your overall brand identity
Optimize your profile to maximize visibility and attract your ideal customers
Presented by SCORE Mentors
INVESTING ESSENTIALS: LESSONS FROM FAILURE
Join the Polsky Center’s Investor in-Residence for private equity, Tim Kelly, MBA ’00, for an interactive workshop to discuss special topics in EQ.
Tim has been involved in private equity for nearly three decades in senior leadership and investment management roles with Allstate Insurance Company, Heller Financial, GE Capital, and Adams Street Partners. Tim began his career with Goldman Sachs & Co. in Chicago where he traded over-the-counter (OTC) securities and managed the office’s OTC market expansion efforts. He went on to manage billions of dollars in private equity related investment programs and to complete hundreds of successful international partnership and direct equity and fixed income investments. He is proud of an extensive global network of general and limited partner relationships he developed throughout his career as a result of his personable interaction style, objectivity and candor, and desire to help others succeed. His vast industry knowledge and experiences transcend finance, investments, law, international business, and complex capital formation structures.
Presented by Polsky Center for Entrepreneurship & Innovation
ENTREPRENEURSHIP THROUGH ACQUISITION (ETA) WORKSHOP: TECH STACK SETUP AND BEST PRACTICES
Join Skyler Almquist, Founder and Managing Partner of Alliance Growth Partners for an ETA Workshop on Tech Stack Setup & Best Practices. This session will provide essential insights into selecting, implementing, and optimizing the right technology tools to streamline operations, enhance efficiency, and support scalable growth. Don’t miss this opportunity to learn from an experienced industry leader and gain practical strategies to build a strong and effective tech infrastructure.
Presented by Polsky Center for Entrepreneurship & Innovation
WHO KNEW The Smartest People In The Room - Marc Caruso and Tony Alexander
Indie week in NYC is always one of the most important and favorite industry events of the entire year. And to get out in front of it this year, I am thrilled to present two people who represent the best of what the independent sector of the business represents.
Marc Caruso is the Co-Founder and CEO of Angry Mob Music. For the past 20 years, as an entrepreneur, composer, producer and Emmy-nominated music editor, he has been at the forefront of music publishing and rights administration. He is also Board Director and Past President of the Association of Independent Music Publishers (AIMP) Los Angeles Chapter.
Tony Alexander is the Co-Founder and President of Made In Memphis Entertainment. A modern day polymath, Tony is a tech entrepreneur, lawyer, teacher, philosopher and minister as well as an indie music mogul. A frequent speaker at leading industry events, Tony is quite familiar with being the smartest person in any room he enters.
These two guys have accomplished a lot and have plenty of wisdom to share. I promise this will be the best hour of your week. And you will leave smarter and more inspired than you arrived.
Presented by WHO Knew
The Next Evolution of Games
With the successes of “Pokémon Go” and “Beat Saber,” virtual and augmented reality games have proven their staying power—but what makes them successful, and what will convince more gamers to make the transition? While VR’s appeal is undeniable, skepticism remains due to hardware demands, limited game libraries, and its perception as a niche market. The latest data suggests that while VR engagement is rising, developers remain hesitant, citing concerns over market size. The Apple Vision Pro, despite its high-tech promise, has yet to significantly shift industry sentiment. Meanwhile, arcade gaming is experiencing a resurgence, driven by social and physical activity-based experiences—an indication that players crave interactive, shared gaming environments.
Balancing potential with current limitations, players continue to seek a truly massive multiplayer online (MMO) experience in virtual reality (VR)—a vision many associate with the concept of the Metaverse. Yet, no game has fully captured that elusive sense of scale and depth. To understand what could drive mass adoption, we look to perspectives from gamers, arcade experiences, immersive game rooms, streamers, and developers. Are players seeking social connectivity, compelling storylines, ease of adoption, or high-end aesthetics? The answer may determine the future of immersive gaming.
From Blueprint to Breakthrough: Scaling an Artist’s Success Story
Imagine an A&R signing an artist with a $1 million budget to boost their music career. What’s the next move? What about just $1,000? Success is more than merely marketing and cash – it’s about having a strategic outlook and effective execution. That was the case for GRAMMY-winner Mannywellz. In this real-life case study, hear and watch the team and masterminds behind the scenes craft his dream career by reverse-engineering his strategy using SMART goals. They’ll cover building custom vision boards, setting realistic target goals, where tech fits into the equation, and how to actively stay on track with making landmark moments happen in an artist’s career. At the end of the day, results come from preparation.
Presented by Music Biz
Unlocking Capital: How to Fund Your Business Growth
Attend our virtual Access to Capital business advising session with Pursuit Lending. Explore loan options, grants, and other funding opportunities. Gain valuable insights, ask your pressing questions, and take the next step toward financial success.
Presented by Pursuit Lending and BACP
Live Meta Ads Review for CPG Brands
Join us for an interactive session where AdCrunch Digital's experts will conduct live reviews of Meta (formerly Facebook) advertising campaigns submitted by CPG brands. Gain actionable insights to enhance your ad performance and drive growth.
What to Expect:
Real-time analysis of selected Meta ad campaigns from participating brands.
Expert feedback on ad creatives, targeting strategies, and messaging effectiveness.
Best practices for optimizing Meta ads to increase engagement and conversions.
Want your ad reviewed?
Create a Google Doc or Google Drive folder and include:
A screenshot or link to your Meta ad
Your campaign objective
Target audience details
Any questions or challenges you're facing
Presented by FoodBevy
Building Your Authentic Artist Brand
Being a producer / artist is about more than just your music - it’s about building your brand
Join us Monday April 28th as @gerardlongo12 from @umcworldwide shows us how to:
✅ Use your mission / vision to develop your brand
✅ Attract an audience & growth opportunities
✅ Build a sustainable, profitable creative ecosystem
Presented by UMC and DAWn Audio
Building Your Small Business Team
Learn how to maximize your business's potential by investing in the right tools and partners. Build your small business team for legal, financial, and management support. This webinar will also cover all of the free resources provided by the 8 Chicago Business Centers funded by the Department of Business Affairs and Consumer Protection.
Presented by Kylie Ruscheinski, Director of the Uptown Business Center and BACP
MMF-US Webinar: Money in the Bank: Navigating Royalties with The MLC
Join us for an insightful session featuring The MLC and business manager Cat Marcasciano, as we dive into the world of music royalties and how you can maximize your earnings. In this webinar, we’ll break down the complexities of mechanical licensing, share key strategies for navigating royalties and the financial aspects of the music industry, and discuss how The MLC is here to help creators, publishers, and administrators maximize their revenue streams.
Cat Marcasciano, a seasoned industry expert and business manager, will provide valuable insights into effectively managing royalties, blending a deep understanding of both the creative and financial landscapes, while The MLC will walk you through the resources, tools, and support available to ensure you’re receiving the royalties you’re entitled to. Whether you're just starting out in the music business or looking to optimize your current practices, this session will empower you with the essential knowledge to thrive.
WHO KNEW The Smartest People In The Room - Damon Whiteside and Kerri Fox-Metoyer
It's old home week for me as we present two of Nashville's finest humans and explore how one of them is over-seeing a major milestone for the organization he runs. These two combined have 60+ years of been there, done that in several of the entertainment industry's most important companies.
Damon Whiteside is the Chief Executive Officer of the Academy of Country Music, one of the two major trade organizations serving the country music industry. Since taking over the top job in 2019, Damon has led the organization thru dramatic growth, culminating in this year's 60th year anniversary. A native of Southern California, he has spent his 30+ year career in music, film, television, live entertainment, Broadway and retail.
Kerri Fox-Metoyer is the Head of Entertainment at GABB Wireless, which is the leading tech platform designed to keep kids safe online. A music industry "lifer", Kerri has held key executive jobs in major companies including EMI, Disney, Sony and APA.
Please join us for what will be the best hour of your week. I promise you will leave smarter and more inspired than you arrived.
Presented by WHO KNEW
Automating Your Fan Business with AI
The future of the music industry lies in automation, and AI-powered tools are transforming how artists engage with fans and generate revenue. In this session, SymphonyOS will break down the evolving landscape of fan-driven businesses, exploring how centralized data and automation can help artists scale efficiently. We’ll dive into real-world strategies for monetizing pre-saves, optimizing e-commerce, and leveraging AI-driven marketing tools like email and SMS automation. Join us to discover how innovation can empower artists to build sustainable, always-on businesses while staying in control of their audience and data.
Presented by Music Biz
Transform Your Dream Into a Real Start-Up
Do you have what it takes to start and run a successful business? If so, do you know what the start-up journey is like? Or what initial steps you need to take? This webinar will help you assess your prospects, give you the initial direction you need, and inspire you to move forward to realize your dream. The webinar will also cover pricing, promotion, competition and marketing to give you a competitive edge. Topics Covered in the Start-up Webinar include: identifying successful traits, assessing your journey, navigating organization and regulations, gauging market potential and avoiding failure.
Presented by Score Chicago and
ENTREPRENEURSHIP THROUGH ACQUISITION (ETA) WORKSHOP: TECH STACK SETUP AND BEST PRACTICES
Join Skyler Almquist, Founder and Managing Partner of Alliance Growth Partners for an ETA Workshop on Tech Stack Setup & Best Practices. This session will provide essential insights into selecting, implementing, and optimizing the right technology tools to streamline operations, enhance efficiency, and support scalable growth. Don’t miss this opportunity to learn from an experienced industry leader and gain practical strategies to build a strong and effective tech infrastructure.
Presented by Polsky Center for Entrepreneurship & Innovation
What Makes News in Music Tech
What does it take to see your company name in the headline of a trusted music or tech publication? Go behind the scenes to understand how journalists and editors work, what gets their attention, and what happens next.
Find out what's changing as the media landscape shifts, and why advertising (paid media) and news coverage (earned media) need each other.
We'll cover everything from how to make a pitch to getting the most out of your press after it lands.
Presented by Music Tectonics
ENTREPRENEURSHIP ESSENTIALS (E2): FUNDRAISING FOR NON-TECHNICAL FOUNDERS WITH SOPHIA MATVEEVA
Join the Polsky Center and Sophia Matveeva, CEO & founder of Tech For Non-Techies, for an informative workshop on Fundraising for Non-Technical Founders. Investors are often skeptical about tech ventures run by non-technical founders – but don’t find this discouraging! In this session you will learn the methods Sophia used to raise $1 million from angel investors, the difference between product founders and technical founders, and how to mitigate investor concerns and position yourself for success.
This workshop builds on content in Sophia’s E2 “Tech for Non-Technical Founders.”
Presented by Polsky Center for Entrepreneurship & Innovation
SMART MARKETING: LEVERAGING AI FOR ENTREPRENEURIAL SUCCESS
Discover the power of AI in developing varied content designed for a range of platforms including social media, email marketing, blogging, your website, and more. Learn how to use AI to streamline content creation, aiding you in delivering a consistent and engaging brand narrative across different channels.
Presented by Women’s Business Development Center
INVESTING ESSENTIALS: TRENDS VS. FADS IN PRIVATE EQUITY (PE) INVESTING
How do you identify investments that have a high probability of achieving growth and returning capital over the long-term? How do you separate short-term fads from industries and sectors with sustainable competitive advantages? In recent decades, certain sectors have witnessed meaningful investment by private equity firms — veterinary, dental, insurance brokers are examples — but how do you know when the tide will turn? In the late 90s, investors flocked to internet companies only to have the tech bubble burst in the early 2000s, losing large suits of capita. Over the past decade however, internet investments have supported strong returns—was it a theme or fad early on? In recent years, PE firms have focused on industries that do not fit the traditional buyout model—businesses with few assets and meaningful human capital and key man risk such as wealth management firms, insurance brokers, accounting firms and engineering firms. Will this support strong returns long term or is it yet another passing fad? Join IIR, Duane Jackson, to discuss some of the recent themes and fads in private equity to improve your investment theses development.
Presented by Polsky Center for Entrepreneurship & Innovation
Navigating Challenging Conversations
Presented by BACP and National Association of Women Owners (NAWBO) member Mary Beth Weigel, Leadership and Career Coach at Step Back Get Clear Coaching
Whether you're managing a team, serving your clients, or collaborating with peers, delivering and receiving difficult feedback/information is inevitable—but it doesn’t have to be destructive to the receiver, the giver and the relationship. There is a skill to navigating challenging conversations so that they can be productive, emotionally secure, problem focused and relationship developing opportunities. This workshop is designed to equip you with the tools, mindset and strategies to handle these interactions—whether you are giving tough feedback or receiving it – with compassion and empathy.
Empower Hour: Bubbly Dynamics
In recognition of Earth Day, observed on April 22, this month’s Empower Hour will feature BACP Chief Small Business Officer Lotika Pai chatting with Carolee Kokola, Director of Enterprise Operations for Bubbly Dynamics LLC.
Established in 2002, Bubbly Dynamics is dedicated to incubating small businesses in formerly vacant, industrial buildings located in disinvested communities. Through Bubbly Dynamics, The Plant and Bubbly exist as buildings offering affordable, energy-efficient spaces for space for small and emerging manufacturers, product assemblers, and other businesses committed to sustainability. The Plant, located in the Back of the Yards neighborhood, is a research and production facility comprising a collaborative community of small food businesses. In Bridgeport, Bubbly is home to a variety of light industrial businesses ranging from furniture repair to bike building, leading to collaboration that strengthens the businesses and reinforces sustainable practices.
The Future of AI and Music: Balancing Innovation, Licensing, Ethics, and Copyright
By 2033, the music industry powered by AI is projected to grow to a staggering $38.71 billion. But how can we ensure creators’ rights are protected while fostering innovation? In this session, join music, technology, and business experts at MatchTune to explore the evolving intersection of artificial intelligence and music. We’ll examine how AI-driven tools are revolutionizing the music industry, while addressing critical ethical questions around copyright, licensing and data usage. Together, we’ll discuss opportunities for fostering innovation without compromising creators’ rights. Join us to envision a future where technology and artistry collaborate seamlessly.
Presented by Music Biz
Unlocking Capital: How to Fund Your Business Growth
Presented by BACP and Matthew Revere, Pursuit Lending
Attend our virtual Access to Capital business advising session with Pursuit Lending. Explore loan options, grants, and other funding opportunities. Gain valuable insights, ask your pressing questions, and take the next step toward financial success.
From Corporate Jobs to CPG CEOs: Asian Women Building Food Brands
Founders Susan Chen (Madame Susan Sauces) and Teresa Ging (Sugar Bliss) share their transitions from corporate careers to building successful CPG food brands.
Topics covered include:
Brand Building: Learn how they approached storytelling, marketing, and connecting with their audience to grow their businesses.
Challenges & Opportunities: Hear about the unique experiences they faced as Asian American female founders, including funding and industry representation.
Financing & Scaling: Discover how they navigated capital challenges and managed costs while scaling their businesses.
Advice & Future Plans: Get valuable advice for aspiring AAPI entrepreneurs and insights into what’s next for their businesses.
Presented by NY Public Library
INVESTING ESSENTIALS: TRENDS VS. FADS IN PRIVATE EQUITY (PE) INVESTING
How do you identify investments that have a high probability of achieving growth and returning capital over the long-term? How do you separate short-term fads from industries and sectors with sustainable competitive advantages? In recent decades, certain sectors have witnessed meaningful investment by private equity firms — veterinary, dental, insurance brokers are examples — but how do you know when the tide will turn? In the late 90s, investors flocked to internet companies only to have the tech bubble burst in the early 2000s, losing large suits of capita. Over the past decade however, internet investments have supported strong returns—was it a theme or fad early on? In recent years, PE firms have focused on industries that do not fit the traditional buyout model—businesses with few assets and meaningful human capital and key man risk such as wealth management firms, insurance brokers, accounting firms and engineering firms. Will this support strong returns long term or is it yet another passing fad? Join IIR, Duane Jackson, to discuss some of the recent themes and fads in private equity to improve your investment theses development.
Presented by Polsky Center for Entrepreneurship & Innovation
Marketing Hacks for Small Business Owners
Presented by BACP, Erika. Q. Gonzalez, Executive Director, and Jovanna Druay, Business Advisor.
In this webinar, we'll cover cost-effective marketing strategies for small businesses, along with tips on how to effectively use social media as a marketing tool. Perfect for small business owners and entrepreneurs looking to take their marketing to the next level.
WHO KNEW The Smartest People In The Room - Joseph Perla and Lars Murray
As the name of this platform boldly states, we present really smart people who do amazing work in the music business. This has never been more true than this episode presenting two Ivy Leaguers, who are both highly successful digital music experts and all around nice guys.
Joseph Perla is the founder and CEO of Hangout.fm., which is part of Turntable Labs. Previously he's held senior level tech roles at Meta and Lyft, as well as co-founding two other successful tech start-ups. Simply put, he is one of the most impressive people I've ever met.
Lars Murray is well known on this platform and throughout the music industry. An early advocate for streaming, he's held senior roles in major record labels (Columbia and Virgin) and led the partnership team at Pandora. He is currently running his own digital consultancy and produces the Unlimited Supply podcast, which should be part of your daily routine.
In addition to our normal 1 x 1 conversation, plan to stick around for a few extra minutes for a live demo of Hangout.fm.
Please join us for what will be the best hour of your week. I promise you will leave smarter and more inspired than you arrived.
ENTREPRENEURSHIP ESSENTIALS (E2): OPTIMIZING YOUR DATA WITH NELL COMPERNOLLE AND TANYA TREPTOW
Join the Polsky Center and Nell Compernolle and Tanya Treptow in an informational workshop on how to optimize your data intake and analysis. Nell and Tanya both work for the National Opinion Research Center at the University of Chicago and are research experts. In this workshop, we will discuss the best ways that you can structure your data intake so that you get the right kind of data, and then also how to interpret it, so you can optimize the way you incorporate feedback. This is part two of a two part E2 series with NORC focusing on research, but you don’t need to attend the first to get value out of the second.
ENTREPRENEURSHIP THROUGH ACQUISITION (ETA) WORKSHOP: DUE DILIGENCE WITH ELLIOTT HOLLAND
Join Elliott Holland, Managing Director of Guardian Due Diligence, for an in-depth discussion on the critical role of due diligence in the acquisition process.
With years of experience guiding entrepreneurs through successful transactions, Elliott will break down key components of due diligence, highlighting common pitfalls and best practices. He will also share real-world examples of how thorough due diligence can mitigate risk and uncover hidden opportunities in a deal. Whether you’re an aspiring searcher or an experienced acquirer, this workshop will provide valuable insights to help you navigate the complexities of evaluating a business before making a purchase.
Presented by Polsky Center for Entrepreneurship & Innovataion
Power of Capital
Whether you are looking to expand, secure financing, or simply optimize your cash flow, this webinar will provide actionable insights to help you build a thriving business. Don’t miss this opportunity to gain expert knowledge and take the next step toward financial success!
Presented by BACP and Chase for Business
RegFest: Presented by The MLC & Cosynd
Maximize your royalties and protect your rights at RegFest, a FREE webinar for songwriters, artists, producers, and rightsholders. Presented by The MLC and Cosynd, and hosted by award-winning songwriter and artist Cassandra Kubinski, this event will cover how to register your works and claim all your income streams. Hear from experts at The MLC, Cosynd, BMI, SoundExchange, and Too Lost Distribution on how to collect every penny from royalties on downloads, streaming, radio, TV play, and more.