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A world crisis has created thousands of new startups and entrepreneurs. According to recent reports, the US Census Bureau states that applications for new solo businesses increased by 77% in 2020. Unfortunately, far too many business owners start off with a great idea, only to fail due to lack of focus and clarity. Or, they didn’t have the tools, knowledge and resources to create a sustainable business.

However, just like previous periods of economic downturn, we’re bound to see many successful companies emerge during this time. During this session you’ll learn how to avoid common pitfalls while building a sustainable and rewarding business.



● Learn how to focus your idea(s) and develop a plan to execute your business

● Determine what success looks like for you

● Understand trendy businesses v. sustainable businesses

● Learn what to avoid and what it takes to be a sustainable business

About the Instructors

Terry Rice Photo

Terry Rice Consulting & Expert-in-Residence, Entrepreneur magazine

Terry Rice believes all businesses, no matter how large or small, should have access to the critical resources and information needed to grow. His professional experience includes client-facing roles at organizations including Facebook and Adobe. During his career, he’s consulted hundreds of organizations including Walmart, Bonobos, Warby Parker and FedEx.

As a business consultant, he serves as a conduit to make these best practices available – and scalable – to entrepreneurs and small businesses. As the Marketing Expert-in-Residence at Entrepreneur magazine, he provides need to know information through his work as a VIP contributor. He’s also the author of the upcoming book Start Your Own Consulting Business: Your Step-By-Step Guide to Success, published by Entrepreneur Media.

An engaging and informative presenter, Terry has been a featured speaker at industry events including Social Media Week and SXSW. He also serves as a startup mentor at organizations including Amazon, Techstars and the NYU Entrepreneurial Institute.

Terry is a father, husband and proponent of both mental and physical health. His mission is to show people how they can achieve professional success without sacrificing their personal life.

LaQuan McCarley Photo

Founder and CEO,
Verve Consultants, Inc

LAQUAN MCCARLEY is the Founder and CEO of Verve Consultants, Inc., a business consulting company that specializes in helping small business owners bring their vision to reality through coaching, strategic planning, and compliance. As a businesswoman, educator, and speaker, she presents, consults, and guides entrepreneurs on the foundations of building a business, leadership strategies, and key compliance factors. Because of her corporate background, she is uniquely positioned to design a knowledge system to help small business owners operate the right way to grow and thrive. She believes that by organizing your life around your identity, you will know who you are and operate in your why.

Ms. McCarley has over 20 years of experience working with dreamers and visionaries. From her own experiences, she understands firsthand the challenges of building a business and navigating a family. As a proven leader, she motivates and supports entrepreneurs to achieve their goals. She has worked with Ziva Fitness, Kiesett Realty, Trebor Alzheimer’s and Senior Support Center, and The Spy Museum to name a few. Ms. McCarley has worked with educators, creatives, commercial cleaning companies, restaurants, government contractors, and real estate developers.
She coaches and mentors college students for job readiness and business ownership, contributes to various charitable organizations, and volunteers her time to assist seniors in her community. She enjoys painting, home décor and travel.

Ms. McCarley is a graduate of Lincoln University (BA Political Science), mother of two daughters, and resides in Prince George’s County, Maryland.

Event Details
02. 17. 2021
1:00 pm - 2:00 pm