Marketing your business starts with you. While there are best practices in marketing, there also needs to be a focus on how we as individuals work and how we can protect ourselves from burnout when it comes to marketing ourselves and managing work for clients or customers.
This discussion will outline tips on mindfulness in marketing while giving permission to allow one to create or adjust their marketing plan to one that is authentic and sustainable.
Key Takeaways:
- How to approach your marketing in a mindful manner based on accessible data and customer-base knowledge.
- Incorporating industry marketing best practices while also creating personal best practices for your marketing that aligns with who you are as the business owner.
- Learning who your audience is and is not.
- Finding a time and space that allows you to work at your best
About the Speaker
Sarah DeGeorge is a digital marketing specialist who works in paid and organic marketing, public relations, and social media marketing and management to help small businesses find their authentic voice for their audience. When Sarah is not working on digital marketing strategy, you will find her on a walk at a local park, reading, or working in animal rescue and rehabilitation.